What and who we are

As a charity the Institute of Advanced Motorists (the IAM) supports the raising of driving and riding standards and campaigns for increased on-road skills. We support and represent motorists, motorcyclists and are developing programmes for cyclists too. We offer practical driving and riding programmes and urge all road users to act more responsibly and safely.

We also have a subsidiary commercial business, IAM Drive and Survive, that promotes occupational driver improvement throughout the fleet/business community. This business helps employers achieve their duty of care to employees and also help to reduce road accidents whilst driving on business.